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Editorial
Bleaching agents for whiter & hygienic laundry
SEVAK
PUBLICATIONS PVT. LTD.
The use of bleaching agents as part of the washing process is a common
Editor-Publisher practice in the developed world. Not so much in India, aside from institutional
R. Raghavan washing, as in hotels. Bleaching does two things to laundry – it makes white
(ravi@hpicindia.com)
clothes brighter and whiter, and also eliminates microbial contamination, and
Finance / Administration makes for more hygienic clothes.
Vijay Raghavan
(vijay@hpicindia.com)
Bleaching can be carried out by either adding bleaching agents to the laundry
Consulting Editor
R. Rajagopal detergent itself, or separately during the wash cycle – whether this is done by
(rraj@hpicindia.com) hand (as is the common practice in India) or by machines (as in much of the
Deputy Editor developed world).
Biju Pillai (Mumbai)
(biju@hpicindia.com) A wide range of bleaching agents are used in laundry and chlorinated agents
Business Development / are the most common in India, due their ready availability and, more importantly,
Advertising Sales their low price. They need to be added separately in the wash liquor and cannot be
C. Chella incorporated directly into a detergent formulation for reasons of stability. Moreover,
(chella@chemicalweekly.com) these are harsh chemicals that, if improperly used, can seriously damage clothes.
G.K. Vaidyanath These limitations have led to the development of several alternate chemistries,
(gkv@chemicalweekly.com)
Kamlesh Bhavsar and these are highlighted in our cover story this month.
(kamlesh@chemicalweekly.com)
The most important category are the oxidative bleaches – and several choices
Mahaveer Pandey
(veer@chemicalweekly.com) are available. They can be added into laundry formulations and generate the
bleaching agent, active oxygen, in situ. Most ingredients are commodity chemicals
Sachin Kshirsagar
(sachin@chemicalweekly.com) and the growth prospects are muted.
Vasantha Vijayan
(vasantha@chemicalweekly.com) Use of rice bran oil (RBO) in personal care
V. Nageswar Rao. S (South) RBO is an important vegetable oil in India, which is now finding increasing
(nagesh@chemicalweekly.com) use as an edible oil. India is a large producer of this oil, which is rich in nutrients
Mrs. Keena Shah (Gujarat) – in particular vitamins and antioxidants – and this makes it amenable for use in
(kns@chemicalweekly.com) personal care products, particularly for hair and skin care.
General Manager
N. Balakumar The usage of RBO for personal care is still small, but considering the higher
(balakumar@chemicalweekly.com) value proposition that the personal care industry offers this could be a useful
Editorial In-Charge (Chennai) market for RBO producers to develop.
P. Vijayalakshmi
(vijayalakshmi@chemicalweekly.com)
Jasmine essential oil
Design & Layout Our third article this month profiles Jasmine essential oil – produced from
Ka.N. Elango jasmine flowers. This is an exotic and expensive oil, in which India has emerged
B.Tata Rao
J. Karthik (Chennai) as a leading producer, edging out Egypt which was the market leader till
recently. Much of the production – a few tonnes only – is in the southern states
Web Administrator
Abhishek R. Vora of Tamilnadu and Karnataka. Due its expensive nature, synthetic analogues have
(abhi@hpicindia.com) been developed and sell for a fraction of the price – a situation seen in several
Accounts / Compliance other fragrance and flavour ingredients including vanilla and sandalwood oil.
Sunil Sawant
(sunil@chemicalweekly.com) We are available in print
Subscriptions Since the last month we have restarted the print edition, and you should receive
S. Usha (Mumbai) this. But for the convenience of those who still face postal delivery problems, this
(usha@hpicindia.com) edition is also available in a digital format (along with past ones) on our website,
S. Saroja (Chennai) www.hpicindia.com. The look and feel of the digital edition is the same as the
(saroja.iyer@chemicalweekly.com)
print, and has the added convenience of search and find.
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Home, Personal & Institutional Care India November 2020 7
